A fun brand with room to grow.
Caring Supports For You provides care to NDIS participants. They wanted to move on from the existing brand to one with more fun in it, built on their Irish heritage and the care they give their clients.
We built it around a clover for the Irish heritage and a pink heart for the care. They also needed a system that lets the brand grow into new sectors, so the guidelines set out how it extends as they do, and give it a voice, including the line “Caring By Name, Caring By Nature.”
The identity extends to a van wrap, social templates and merchandise designed for staff to be proud to wear.
Caring Supports For You now has a brand built on its Irish heritage and its care, and a system ready for the sectors still to come.
